2014艺术与经济国际论坛 演讲嘉宾
0条评论 2014-04-15 17:10:11 来源:99艺术网专稿 

韩江鹤

韩江鹤

11、韩江鹤

中央美术学院人文学院艺术管理系 副教授

演讲主题:美国艺术赞助体制与政策

嘉宾简介:韩江鹤拥有纽约哥伦比亚大学工商管理硕士学位,纽约佳士得艺术学院西方现当代艺术鉴赏硕士学位。跨界教育背景和工作经验让其成为中国最先致力于西方艺术机构发展战略研究以及艺术鉴赏学科建设的学者。2007年加入美院后作为艺术鉴赏课程班主要负责人,使该课程成为艺术行业内广受欢迎的模板,并成功地培养出很多优秀人才 - 收藏家,画廊总监等。其研究领域包括西方艺术市场发展历史、非营利机构战略管理,艺术家二级市场数据分析,特别是企业与艺术的战略结合,企业的品牌营销,社会责任感等。学术课题包括《艺术市场发展研究概述》、《早期欧洲艺术赞助研究》、《拍卖公司的国际拓展策略》、《慈善事业与美国艺术市场》、《印象派艺术市场的形成》、《当代艺术与企业收藏》、《中国当代艺术市场发展》,《莫奈的收藏前景》等。曾任苏富比亚洲区市场公关及客户发展总监,为该公司首任中国籍高管,在职期间策划及推动公司的品牌认知以及客户的战略开发。并曾为中信私人银行担任艺术顾问,以艺术为主题推动公司形象及客户发展。

Han got Master of Business Administration in Columbia University and Master of modern and contemporary western art appreciation in Christie's institute of art. Han Jianghe has the background of cross-subject education. Her work experience made her the first scholar in China who was dedicated to the research of the development strategy of western art institution and the construction of the subject of art appreciation. After entering CAFA in 2007, she was the main director of the art appreciation course, which makes it popular in the art circle and cultivate many excellent talents like collectors and directors of the galleries.Her research field involves the development history of western art market, non-profit institution strategy management, the data analysis of the artists in the secondary market, especially the combination of arts and cooperations, the brand marketing, social responsibilities, etc. Academic issues includes "the general description of art market development ","Research on early European art sponsorship", "The international expanding strategy of auction companies""Charity and American art market", "The formation of the market of the impressionism", "Contemporary art and cooperation collection", "The development of Chinese Contemporary art market", "The prospect of the collecting of Monet", etc. She was the marketing PR and director of customer development in Sotheby's Asia, a senior executive from Chinese nationality. During her terms of office, she planed the brand recognition and strategy exploitation of customers. Han Jianghe was once an art consultant in CITIC private bank, to promote the cooperate image and develop the customers under the theme of art.

编辑:陈荷梅

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